---
title: "Reactivate expired subscriptions"
description: "Win back former subscribers: export customers to resubscribe, check their eligibility and send a reactivation offer by email or SMS."
url: https://www.ciklik.academy/en/retention/relancer-les-abonnements-expires/
lang: en
lastUpdated: 2026-10-09
---

# Reactivate expired subscriptions

> Box store
>
> This page applies to box stores hosted by Ciklik. Using the PrestaShop module? [See the PrestaShop documentation](https://www.ciklik.academy/en/prestashop/).

## Watch the Video

[Video](https://player.vimeo.com/video/482800180)

> Note
>
> An update has been released: you can now perform exports using filters added from the user list, such as selecting customers **to resubscribe**.

## Follow Up on Inactive Subscriptions

The objective, for example, is to notify certain subscribers to reactivate their subscription. This may include customers whose subscription is inactive, or whose credit card is about to expire, …

Here we are discussing the example of subscribers who have an inactive subscription.

1. Find the list of people to resubscribe from **Sales > Customers > Users**, by selecting the “A réabonner” (to resubscribe) filter. You can then export your file.

2. **Here, we are looking to notify customers about their subscription: we therefore isolate the rows from the subscription number column to create a CSV file.**

3. Click on **Settings > Sites**, open your site’s detail page (eye icon) and select from the dropdown menu the action **Manage Reactivations**.

This single action groups all reactivation management steps. Select the desired **mode**:

### Check eligibility

Choose the **Check eligibility** mode and import your CSV file. A new file is generated with several tabs (tab names are in French):

- **Valides** (valid): these are the subscribers to whom you can send the notification (no ongoing subscription, plan of 3 months or less)
- **Appeler** (call): isolated here are customers who already have another ongoing subscription. You may want to contact them by phone rather than send them the offer.
- **Non** (no): these are subscribers whose plan lasts more than 3 months. Their phone number is provided so you can offer them a more specific deal.

### Reactivate subscriptions

Choose the **Reactivate subscriptions** mode and import the file processed following the verification step. You can optionally enable the **With discount** option to offer a coupon (amount and expiration date).

### Send campaign

Choose the **Send campaign** mode and import your CSV file.

Enter the **discount amount** offered.

Choose how the subscriber will be notified of this promotional offer to reactivate their subscription: **SMS or email**.

> Note
>
> In the URL details, you will be able to see whether it is a link from an SMS or an email.

From the offer destination link, the person has the ability to update their bank details and accept the offer by clicking the **yes I activate my subscription and benefit from the offer** button. An order is then automatically created, with the discount coupon applied.

> Caution
>
> The link is **unique**: it is only valid once. If the person clicks a second time to get the offer, the link will no longer work, for security reasons.

## SMS Notification

Link your [Vonage](https://developer.vonage.com) (formerly Nexmo) account to your site with the “**Connect Vonage**” action from the dropdown list of actions on your site’s detail page (**Settings > Sites**, eye icon).

The text used for the **SMS contact** is your site name. Also, if needed, remember to make a modification so that the contact name is readable, understandable, and not truncated (do not exceed 12 characters).

To limit the content of your message, make sure to use a **shortened automatic login link**. To do this, you can use [bitly](https://bitly.com) (a tool that shortens URLs).

## Email Notification

You can enter the **text** that will appear in the email body.

This is a **transactional email**, with formatting similar to order confirmation or account creation emails.

Find this email (type **Relancer un abonnement en 1 clic**) in **Content > Email Templates** (see [Automated emails and their variables](https://www.ciklik.academy/en/contenu-mails/gestion-des-templates-des-mails-transactionnels/)). **Be careful not to replace the values at this level.**

## See also

[Anti-churn campaign: recover failed payments with marketing offers](https://www.ciklik.academy/en/retention/campagne-anti-churn-rattraper-vos-impayes-via-des-offres-marketing/)

[Automated emails and their variables](https://www.ciklik.academy/en/contenu-mails/gestion-des-templates-des-mails-transactionnels/)

[Expiring credit card management for your subscribers](https://www.ciklik.academy/en/paiements/gestion-des-cartes-bancaires-de-vos-abonnes-arrivant-a-expiration/)

[Create a discount coupon](https://www.ciklik.academy/en/acquisition/creer-un-coupon-de-reduction/)