Marketing Parameters and Advanced trackers tabs
These two tabs hold your site’s marketing settings. To open them:
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Go to Settings > Sites.
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Click the Edit icon (pencil) of your site.
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Open the Marketing Parameters or Advanced trackers tab, change the fields, then click Update.
Marketing Parameters tab
Section titled “Marketing Parameters tab”| Field | Purpose |
|---|---|
| Adwords Tag ID | ID of your Google Ads tag (AW-...). Only loaded when Google Analytics ID is filled in. See Google Analytics 4, Google Ads and Tag Manager. |
| Google Analytics ID | GA4 measurement ID (G-...). Ciklik loads the Google tag on every page. The UA-123455 example shown in the field is outdated. |
| Google Maps API Key | Google Maps key used by the DPD pickup point selector. See Pickup points. |
| Google Tag Manager | ID of your container (GTM-...), loaded on every page. |
| Payment retry: days between two attempts | Required. Number of days between two payment attempts after a failure (3 by default, 4 attempts at most). A sequence such as 1:3;2:4;3:8 sets a delay per attempt. See Payment retry: Rebill. |
| Referral Program | Turns on your subscribers’ referral link. |
| Referee Reward | Fixed discount for the referred person: a coupon added to their cart when they arrive through the referral link, valid on their first subscription order. |
| Referrer Reward | Fixed discount for the referrer, deducted from their next subscription payment once the referred person places their first order. One discount per payment, not cumulative. |
| Mondial Relay Merchant Key | Brand code used by the Mondial Relay pickup point selector. A value is pre-filled when the site is created. |
| Webhooks | One line per event: the event key on the left, the receiving URL on the right. See Activating and testing a webhook. |
| Discount for Subscribers | Discount on shop products for a customer with an active subscription. Enter a value between 0 and 1: 0.1 for 10%. The discount is added to the cart on a “Subscriber discount (x%)” line. Not shown when the site is created. |
Advanced trackers tab
Section titled “Advanced trackers tab”| Field | Purpose |
|---|---|
| Facebook Custom Audience ID | Numeric ID of your Facebook pixel. Ciklik loads the pixel on every page. See Add Facebook Ads. |
| Facebook Token | Token linked to the pixel for the Facebook Conversion API (at least 6 characters). Only visible in the edit form. |
| TikTok Pixel | ID of your TikTok pixel. Ciklik loads the pixel on every page. See Add your TikTok pixel. |
| TikTok Token | Token linked to the pixel for the TikTok Conversion API (at least 6 characters). Only visible in the edit form. |
| Affilae Identifier | Affilae program ID: 24 hexadecimal characters (digits and letters a to f). Ciklik then installs the Affilae scripts. See Affilae affiliate program. |
| Abandoned Cart Follow-ups | Turns on the 1st abandoned cart follow-up. |
| Webhook URL: Abandoned Carts | Optional. When filled in, the 1st follow-up is sent to this URL instead of by email. |
| Abandoned Carts: Minutes | Delay of the 1st follow-up, in minutes after the cart was created (5000 at most). |
| 2nd Follow-up, 2nd Webhook, 2nd Follow-up: Minutes | Same settings for the 2nd follow-up. |
| 3rd Follow-up, 3rd Webhook, 3rd Follow-up: Minutes | Same settings for the 3rd follow-up. |
When a site is created, the three delays are set to 3 h, 24 h and 36 h. How follow-ups work is detailed in Abandoned carts.